Linkbaiting

Linkbaiting is the art of writing hot articles with catchy headlines to grab other bloggers' attention and drive traffic to your site.

"Ever found it hard to get other bloggers to link to a new blog? Sure you have, it's not easy sometimes. Even established blogs need to expand their traffic and influence on a regular basis, and linkbaiting is one way to do it. It's not without potential perils, but the time honored tradition of being contrary, in order to get attention is well proved, and done right, it's a killer way to break into a new area. There are also safer ways of linkbaitng, they're just less fun :) In order to bait a link, you need a hook. Hooks come in variety of flavors, some of the more popular would include:

• News hook
• Contrary Hook
• Attack Hook
• Resource Hook
• Humour Hook

There are others, but you see the point. There are two main types of hook in there, the nice hook, and the nasty hook. I'd say in most cases you can get away with a contrarian viewpoint, but not an attack. No one likes an arsehole, so there's no real benefit, as sure you may get a ton of links from outraged blog peers, but they'll likely ignore anything else you write."

—The Art of Linkbaiting